Video Game / Entertainment Advertising PDF Print E-mail

In-Game Advertising Services


iCluck, in conjunction with Massive Media, has developed a straightforward and seamless process for executing in-game ad campaigns.


 
MASSIVE-iCluck SUMMARY RESEARCH - SIGNIFICANT FINDINGS

In partnership with ad clients, Massive has executed research across several major ad categories. Results to date have been significant:

KEY METRIC

% INCREASE

Brand Familiarity

+64%

Brand Rating

+37%

Purchase Consideration

+41%

Ad Recall

+41%

Ad Rating

+69%


 

 

 











Consumer-Generated Advertising
Let the consumer make your ad -- Hold Contests: YouTube, DailyMotion, MetaCafe, etc. - Build consumer-generated ads based on distributed college talent